Packaging studio for food and beauty.
Packaging and branding for food, supplement and beauty brands, made to get noticed, and bought.
Every pack below had one job, to get picked up on a crowded shelf. Here’s how that went for real founders.
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Claim the first spot
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Relaunching Jam Packd
“Protein jam is a hard sell. The label explains it before anyone turns the jar round.”5.0 · Sarah Lindqvist, Founder · Sweden -
Boxing up Tjitarum
“Our cake boxes look like gifts now. People keep them long after the bolu is gone.”4.9 · Mateo Ruiz, Founder · Mexico -
Branding Sunset Cafe
“The cups do our marketing. Customers post them before they take the first sip.”5.0 · Aiko Tanaka, Co-founder · Japan -
Refreshing Jean Martin
“A family recipe from 1920 that finally looks its age on the shelf, in the best way.”4.8 · James Holt, Owner · Australia -
Launching Prequel
“Clinical without feeling cold. That was the line we couldn’t draw ourselves.”4.9 · Daniel Okafor, Brand lead · UK -
Designing Anothr’s cans
“Three flavours, one system. A new can is now a ten-minute job, not a week of back and forth.”5.0 · Lena Fischer, Marketing · Germany -
Redesigning Tubes
“They turned a long ingredient story into one letter you get in two seconds.”4.8 · Priya Nair, Founder · Singapore -
Designing Maji’s bags
“Every origin looks different, and they still look like one roaster on the shelf.”4.9 · Tom Becker, Co-founder · USA -
Your brand, next
This is where your pack goes.
A great pack loses next to a messy store. So we make both.
stands out




Box, pouch, sachet, bottle, label.Multi-SKU systems and dielines. BrandingA logo and look
people recognise
Direction, logo system,colour, type, guidelines 3D product visualsProduct photos,
no photoshoot
Mockups, hero images and lifestylescenes for Shopify, Amazon and ads Shopify web storeA Shopify store that
matches your pack
Design & development,mobile first Marketing assetsAds and posts,
ready for launch
Social, launch, ads,marketplace, deck
One call about your product. Three to eight weeks later, print-ready files.
One call about your product, price and where it sells. You get a one page brief.
- A 45 minute video callDay 1
- Your product, price and who buys itDay 1
- Where it sells and when it launchesDay 1
- A one page brief in your inboxDay 2
- A shelf audit of your categoryWeek 1
- Your competitors, side by sideWeek 1
- The gap your product can ownWeek 2
- A moodboard to point the wayWeek 2
- Three directions, shown in 3DWeek 2
- Comments right on the designWeek 3
- Revisions until it’s rightWeek 3
- One direction, signed offWeek 4
- A dieline checked with your printerWeek 5
- Artwork for every SKUWeek 6
- Colour, bleed and barcode checksWeek 7
- Print ready PDFs, one per SKUWeek 8
Nordleaf Tea / Brief call
You left the meeting
The brief is on its way to Maya.Shelf audit
Moodboard


Where everyone sits
Green leaves on every pack
Same kraft paper look
Small, quiet type
Whole-leaf black tea, lifted with cold-pressed bergamot. Blended and packed by hand, in small batches.
Ingredients: black tea, bergamot oil. Store cool and dry.
- Net wt
- 100 g
- Cups
- 40
- Origin
- Assam
Revisions, unlimited
Reviewing three directions
Checking files
Reply within 48 hours · 50% to start, 50% before final files
Since 2023, seven of us in Indonesia have designed packaging, branding and Shopify stores for founders around the world. Not just a pretty box, a box that sells.
Brands we’ve helped stand out
Most founders start with one product, from US$850. Three concepts included.

From
$850
F&B or retail one product
Book a call
From
$950
Supplement or beauty one product
Book a call
From
$1,000
Packaging design multi-SKU range
Book a call


From
$3,000
Brand, pack and web end to end
Book a call
What founders ask before the first call, answered straight.
How much does it cost?
From US$850 for one product. Branding, packaging and a website start at US$3,000.
How do concepts and revisions work?
You get three concepts, then unlimited reasonable revisions on the one you choose.
Do you print?
No. We deliver print-ready files for your printer.
How long does it take?
3–8 weeks, depending on the number of SKUs and the scope.
What files do I get?
Dielines, print-ready artwork for every SKU and 3D mockups.
Do you work outside Indonesia?
Yes. We work with brands in the US, Europe, the Middle East, Asia and Australia, and reply within 48 hours.